{"title":"Ricoh Cameras","description":"","products":[{"product_id":"ricoh-gr-iv-digital-camera","title":"Ricoh GR IV Digital Point \u0026 Shoot Camera","description":"\u003cp data-start=\"263\" data-end=\"721\"\u003eThe \u003cstrong data-start=\"267\" data-end=\"282\"\u003eRicoh GR IV\u003c\/strong\u003e is the next evolution of Ricoh’s legendary compact fixed-lens camera series—praised by photographers worldwide as \u003cem data-start=\"397\" data-end=\"427\"\u003e“the ultimate snap shooter.”\u003c\/em\u003e Engineered for street, travel, and everyday photography, the GR IV combines a \u003cstrong data-start=\"506\" data-end=\"542\"\u003enew 25.7MP APS-C BSI CMOS sensor\u003c\/strong\u003e, a redesigned \u003cstrong data-start=\"557\" data-end=\"593\"\u003e28mm f\/2.8-equivalent prime lens\u003c\/strong\u003e, and the powerful \u003cstrong data-start=\"612\" data-end=\"637\"\u003eGR ENGINE 7 processor\u003c\/strong\u003e to deliver stunning image quality in a slimmer, faster, and more responsive body.\u003c\/p\u003e\u003cp data-start=\"723\" data-end=\"915\"\u003eWhether you’re capturing fleeting street moments, documenting your travels, or shooting in challenging low-light conditions, the GR IV offers professional performance in a pocket-sized camera.\u003c\/p\u003e\u003cp\u003eKey Features of the Ricoh GR IV High-Resolution 25.7MP BSI CMOS Sensor + GR ENGINE 7\u003c\/p\u003e\u003cul data-start=\"1017\" data-end=\"1256\"\u003e\n\u003cli data-start=\"1017\" data-end=\"1082\"\u003e\u003cp data-start=\"1019\" data-end=\"1082\"\u003eBack-illuminated sensor for cleaner images and reduced noise.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1083\" data-end=\"1139\"\u003e\u003cp data-start=\"1085\" data-end=\"1139\"\u003eImproved low-light performance up to \u003cstrong data-start=\"1122\" data-end=\"1136\"\u003eISO 204800\u003c\/strong\u003e.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1140\" data-end=\"1195\"\u003e\u003cp data-start=\"1142\" data-end=\"1195\"\u003eFaster 0.6-second startup and responsive operation.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1196\" data-end=\"1256\"\u003e\u003cp data-start=\"1198\" data-end=\"1256\"\u003e14-bit DNG RAW and JPEG capture for maximum flexibility.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRedesigned 28mm f\/2.8 Prime Lens\u003c\/p\u003e\u003cul data-start=\"1297\" data-end=\"1608\"\u003e\n\u003cli data-start=\"1297\" data-end=\"1380\"\u003e\u003cp data-start=\"1299\" data-end=\"1380\"\u003eClassic wide-angle field of view—perfect for \u003cstrong data-start=\"1344\" data-end=\"1366\"\u003estreet photography\u003c\/strong\u003e and travel.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1381\" data-end=\"1478\"\u003e\u003cp data-start=\"1383\" data-end=\"1478\"\u003eAll-new optical design with \u003cstrong data-start=\"1411\" data-end=\"1455\"\u003easpherical, HR, and low-dispersion glass\u003c\/strong\u003e for sharper results.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1479\" data-end=\"1537\"\u003e\u003cp data-start=\"1481\" data-end=\"1537\"\u003eSlimmer, lighter build with faster autofocus response.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1538\" data-end=\"1608\"\u003e\u003cp data-start=\"1540\" data-end=\"1608\"\u003eBuilt-in ND filter and dedicated Macro mode for creative shooting.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eFaster Autofocus + Full Press Snap\u003c\/p\u003e\u003cul data-start=\"1651\" data-end=\"1883\"\u003e\n\u003cli data-start=\"1651\" data-end=\"1709\"\u003e\u003cp data-start=\"1653\" data-end=\"1709\"\u003eImproved subject tracking, face detection, and eye AF.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1710\" data-end=\"1752\"\u003e\u003cp data-start=\"1712\" data-end=\"1752\"\u003eReliable performance in \u003cstrong data-start=\"1736\" data-end=\"1749\"\u003elow light\u003c\/strong\u003e.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"1753\" data-end=\"1883\"\u003e\u003cp data-start=\"1755\" data-end=\"1883\"\u003e\u003cstrong data-start=\"1755\" data-end=\"1774\"\u003eFull Press Snap\u003c\/strong\u003e lets you instantly focus at a preset distance for decisive moment shooting—ideal for street photographers.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAdvanced 5-Axis Shake Reduction\u003c\/p\u003e\u003cul data-start=\"1923\" data-end=\"2081\"\u003e\n\u003cli data-start=\"1923\" data-end=\"2002\"\u003e\u003cp data-start=\"1925\" data-end=\"2002\"\u003eCompensates up to \u003cstrong data-start=\"1943\" data-end=\"1970\"\u003e6 stops of camera shake\u003c\/strong\u003e for blur-free handheld shots.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2003\" data-end=\"2081\"\u003e\u003cp data-start=\"2005\" data-end=\"2081\"\u003eMore effective than previous 3-axis stabilization—especially in low light.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCreative Shooting Modes\u003c\/p\u003e\u003cul data-start=\"2113\" data-end=\"2394\"\u003e\n\u003cli data-start=\"2113\" data-end=\"2204\"\u003e\u003cp data-start=\"2115\" data-end=\"2204\"\u003e12 Image Control modes, including a new \u003cstrong data-start=\"2155\" data-end=\"2170\"\u003eCinema Mode\u003c\/strong\u003e for nostalgic, film-like tones.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2205\" data-end=\"2278\"\u003e\u003cp data-start=\"2207\" data-end=\"2278\"\u003eSnap Distance Priority AE mode for consistent depth of field control.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2279\" data-end=\"2353\"\u003e\u003cp data-start=\"2281\" data-end=\"2353\"\u003eUnlimited multi-exposure capabilities and highlight-weighted metering.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2354\" data-end=\"2394\"\u003e\u003cp data-start=\"2356\" data-end=\"2394\"\u003eFull HD 1080p video at 60\/30\/24 fps.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCompact, Durable Body with Modern Upgrades\u003c\/p\u003e\u003cul data-start=\"2445\" data-end=\"2722\"\u003e\n\u003cli data-start=\"2445\" data-end=\"2499\"\u003e\u003cp data-start=\"2447\" data-end=\"2499\"\u003eSlimmer magnesium alloy design with improved grip.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2500\" data-end=\"2561\"\u003e\u003cp data-start=\"2502\" data-end=\"2561\"\u003eLarger \u003cstrong data-start=\"2509\" data-end=\"2527\"\u003eDB-120 battery\u003c\/strong\u003e for up to 250 shots per charge.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2562\" data-end=\"2615\"\u003e\u003cp data-start=\"2564\" data-end=\"2615\"\u003eExpanded \u003cstrong data-start=\"2573\" data-end=\"2597\"\u003e53GB internal memory\u003c\/strong\u003e + microSD slot.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2616\" data-end=\"2680\"\u003e\u003cp data-start=\"2618\" data-end=\"2680\"\u003e3.0\" 1.04m-dot touchscreen LCD with outdoor brightness mode.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2681\" data-end=\"2722\"\u003e\u003cp data-start=\"2683\" data-end=\"2722\"\u003e\u003cstrong data-start=\"2683\" data-end=\"2719\"\u003eUSB-C charging and data transfer\u003c\/strong\u003e.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWireless Connectivity + GR WORLD App\u003c\/p\u003e\u003cul data-start=\"2767\" data-end=\"2936\"\u003e\n\u003cli data-start=\"2767\" data-end=\"2804\"\u003e\u003cp data-start=\"2769\" data-end=\"2804\"\u003eBuilt-in \u003cstrong data-start=\"2778\" data-end=\"2801\"\u003eWi-Fi and Bluetooth\u003c\/strong\u003e.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2805\" data-end=\"2882\"\u003e\u003cp data-start=\"2807\" data-end=\"2882\"\u003e\u003cstrong data-start=\"2807\" data-end=\"2823\"\u003eGR WORLD app\u003c\/strong\u003e enables remote control, image transfer, and geo-tagging.\u003c\/p\u003e\u003c\/li\u003e\n\u003cli data-start=\"2883\" data-end=\"2936\"\u003e\u003cp data-start=\"2885\" data-end=\"2936\"\u003eEasy wireless sharing for social media or backup.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhy Choose the Ricoh GR IV?\u003c\/p\u003e\u003cp data-start=\"2977\" data-end=\"3325\"\u003eThe \u003cstrong data-start=\"2981\" data-end=\"2996\"\u003eRicoh GR IV\u003c\/strong\u003e is designed for photographers who demand uncompromising image quality, lightning-fast performance, and maximum portability. With its \u003cstrong data-start=\"3130\" data-end=\"3212\"\u003elarge APS-C sensor, legendary GR lens, and innovative street-shooting features\u003c\/strong\u003e, it outperforms smartphones and rivals larger mirrorless cameras—all while fitting comfortably in your pocket.\u003c\/p\u003e\u003cp data-start=\"3327\" data-end=\"3449\"\u003eWhether you’re a \u003cstrong data-start=\"3344\" data-end=\"3397\"\u003estreet photographer, traveler, or content creator\u003c\/strong\u003e, the Ricoh GR IV ensures you never miss the shot.\u003c\/p\u003e","brand":"Ricoh","offers":[{"title":"Standard","offer_id":42121630613602,"sku":"210000041424","price":1496.95,"currency_code":"USD","in_stock":false},{"title":"Monochrome","offer_id":42456160567394,"sku":"210000042921","price":2196.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/7637\/files\/jviobfpbzitjn8jzvn4q.jpg?v=1755801741"}],"url":"https:\/\/cameramall.com\/collections\/ricoh-cameras.oembed","provider":"CameraMall","version":"1.0","type":"link"}