How We Got Started
Desmond Kolean-Burley, started CameraMall as an internet business in 2011, selling as an independent merchant through Amazon. It started as a summer gig while attending the University of Michigan. He recognized that high-quality customer service was the key to setting his business apart from other online sellers. After graduating from U of M, Desmond wanted to plant his roots in Ann Arbor and opened a store front for his thriving online business.
While online vendors grew, having a keen sense for the customer experience in today's fast-paced world, allowed CameraMall to stay successful. We focus on high quality photo archiving, and not just listening but reacting to customers' needs by curating a modern selection for today's photographers.
Today, CameraMall has moved away from Amazon selling and has its own thriving online presence. We're a go-to favorite for Michigan photographers because of our transparent approach, service driven management and knowledgable staff.
Mission Statement
Our mission at CameraMall is to provide an exceptional customer experience, sharing the latest gear, techniques and photo community news, in order to guide you to the perfect product to tell your unique story.
Core Values
A Picture's Worth 1,000 Words
One experience is worth 1000 words. We aim for 100% customer satisfaction no matter how large or small your purchase is. We understand that it’s the small things that make big impressions, like a warm welcome or (something?). At CameraMall, you’ll find that we treat every customer, from the first-time buyer to the seasoned pro, with the same respect.
Focus
We focus on promoting happiness and success within the photographic community, including our staff! We have an all-star team that works together and makes CameraMall, truly, a fun place to be. CameraMall is more than just a place to buy a camera – we want to share in your journey and celebrate your success. We’ll be there for you, offering guidance on how to tell your story, from selecting gear and learning how to use it to printing the final product.
Develop
As techniques and gear continually evolve, CameraMall is here to educate you, in-store, at classes and events. Not only are we committed to educating our customers but you’ll find our employees are well-versed on the latest camera gear and photo community news. As an authorized dealer we receive frequent training from brand partners. And as shooters, our employees will advise you from first-hand experience.
Depth of Field
CameraMall is dedicated to providing a transparent experience, allowing customers to see the whole picture. We practice honest salesmanship with candid conversation. We offer the same prices as larger online companies, training on your equipment and reasonable trade-in and used gear prices, we’re not here to make a quick buck.
Aspect Ratio
Not every picture is a 4x6 and not every photographer needs the same gear. That’s why at CameraMall we believe in asking the right questions in order to guide customers through their photo specialty purchase. We listen and synthesize, to transform a conversation into a product recommendation, based on product knowledge. Every one of our customers has a unique story, and it is our job to help them capture and share it through their photography.
Long Exposure
We’re in it for the long haul, not just the sale. We want to be your camera shop, a place where you can come to learn, test gear and be part of a community. We are 100% committed to offering a no pressure sales environment.